Resource Center

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Reports

The State of Multifamily in 2024

While multifamily businesses have faced several obstacles in recent years, technology has helped many executives maintain an optimistic view of the market. But how exactly is evolving technology affecting operations? We surveyed more than 300 multifamily executives across management...

Apartment Building
Guide
Guide
Guide
Guide
Guide

Preventing Fraud in Multifamily

Despite the best efforts of many, fraud remains rampant across the multifamily industry. Fraudulent applications can significantly impact a property’s bottom line, leading to delinquent rent payments, evictions, and potential loss of future revenue from negative reviews. This e-book explores how you can significantly reduce fraud risk at your properties by taking the necessary measures, following the right strategies, and using the most effective tools.

New resident move-in holding keys
Guide
Guide
Guide
Guide
Guide

Your Guide to Security Deposit Alternatives

With rising move-in costs, renters are seeking ways to enhance their freedom to move and reduce the financial strain of securing a new unit. In response, several jurisdictions have passed renter’s choice laws in an effort to make housing more accessible by reducing upfront move-in fees. This e-book explores how property managers can adopt innovative deposit alternatives to lower move-in barriers while improving their bottom line.

Courses
Courses
Courses
Courses
Courses

Entrata Accounting Functionality

Explore various accounting features within Entrata, including consistent tasks and reporting functionality.

Resident Experts - Pushing the Boundaries of Possibility in Multifamily
Webinars
Webinars
Webinars
Webinars
Webinars

Pushing the Boundaries of Possibility in Multifamily

In 2023, Entrata inaugurated the Golden Door awards to recognize excellence, dedication, and commitment within the multifamily community. Representatives from this year’s winning companies join Entrata’s Virginia Love to highlight the ways Landmark Properties, Berger, IRT, and American Landmark are pushing boundaries, increasing efficiency, and elevating the resident experience across their portfolios.

Webinar - Giving a Property Tour
Webinars
Webinars
Webinars
Webinars
Webinars

AI in Multifamily: The Difference is Data

Artificial Intelligence is transforming property management by enabling faster, smarter decision-making. Join Entrata’s Chief Technology Officer, Jason Taylor, and VP of Engineering Travis Elnicky, for an insightful discussion on the power of combining rich data sources with AI-driven tools to achieve unparalleled operational efficiency, enhanced resident experiences, and increased profitability.

Webinar - Apartment Residents
Webinars
Webinars
Webinars
Webinars
Webinars

Resident-Based Services That Attract & Retain

Acquiring and retaining quality residents is crucial in property management. Haverkamp’s approach? Offering tools and services that elevate the resident experience and differentiate properties from the competition. In this webinar, we take a close look at several examples that have been successfully implemented across properties.

Guide - Resident and Leasing Professional
Guide
Guide
Guide
Guide
Guide

Multifamily’s Top Challenges and Solutions for 2025

At the recent Entrata Summit held in September 2024, we gathered insights from 20 industry leaders on the top challenges facing multifamily in 2025. This e-book explores how technology, particularly AI and automation, can help solve them.

Procure to Pay
Guide
Guide
Guide
Guide
Guide

Mastering the Art of Procure-to-Pay

Many multifamily businesses encounter significant challenges in procurement due to manual processes that slow down operations and create inefficiencies. By implementing automated solutions, property management teams can streamline purchasing, reduce errors, enhance vendor relationships, and improve overall operational efficiency.

Woman holding tablet and webinar icon
Webinars
Webinars
Webinars
Webinars
Webinars

AI & Resident Communication

Discover how AI can help tackle your biggest property management challenges: communicating with prospects and residents. In this webinar, Entrata Product Education Manager Elton Yang is joined by RVP Justin Finch for a discussion about how AI is shaping multifamily workflows right now.

Smiling woman with a guide logo
Reports
Reports
Reports
Reports
Reports

The State of Multifamily in 2024

While multifamily businesses have faced several obstacles in recent years, technology has helped many executives maintain an optimistic view of the market. But how exactly is evolving technology affecting operations? We surveyed more than 300 multifamily executives across management...

Woman professionally dressed walking
Webinars
Webinars
Webinars
Webinars
Webinars

The 2024 State of Multifamily Report Webinar

Entrata surveyed more than 300 multifamily executives across management, marketing, leasing, and accounting to find out how AI, centralization, fraud prevention, and more are impacting their businesses. Join President Chase Harrington along with Virginia Love & Stephanie Fuhrman as they dig into the results.

Woman working on computer
Guide
Guide
Guide
Guide
Guide

Unlocking the Power of Resident Services

This comprehensive guide explores how value-added services can streamline the move-in process, encourage on-time payments, and more to elevate the resident experience and drive property success.

Woman smiling while looking at her phone.
Courses
Courses
Courses
Courses
Courses

Entrata Accounting 202

Program Description: Entrata Accounting 202 is a targeted course designed for property management professionals looking to deepen their understanding of operational efficiencies in accounting processes. Building on foundational knowledge, this course explores the strategic use of scheduled, conditional, and manual charges to streamline financial operations. Participants will gain practical skills in vendor setup and accounts payable (AP) processes, including completing payments and managing resident refunds within the AP framework. By completing the course and passing the exam, you will earn 1 CPE credit. Join us for an in-depth exploration of Entrata's accounting features, tailored for professionals seeking to refine their approach to property management accounting.

Man pointing holding tablet
Guide
Guide
Guide
Guide
Guide

The Multifamily Employer’s Handbook

This e-book shows how implementing key recruiting & retention practices can help multifamily businesses overcome staffing challenges and achieve long-term success. You'll Learn: -How current...

Entrata Resident Experts with Josh Goldstein
Webinars
Webinars
Webinars
Webinars
Webinars

Tech-Driven, People-Focused Property Management with Josh Goldstein

As the role of technology in multifamily grows, so do questions of how to balance tech-driven efficiency with personalized service to residents. Josh Goldstein, VP of Strategic Partnerships at...

Resident Report image
Reports
Reports
Reports
Reports
Reports

Entrata 2024 Resident Report

Today's rental market has shifted, and keeping up with current renters’ needs and preferences is essential. Entrata's 2024 Resident Report equips you with the insights you need to attract and retain residents, optimize your operations, and ultimately, drive profitability.

Webinars
Webinars
Webinars
Webinars
Webinars

AI & Property Management: A Leadership Perspective

As industry leadership seeks to understand how AI will drive innovation, optimize operations, and redefine resident experiences, we’re seeing both excitement and apprehension.

Webinars
Webinars
Webinars
Webinars
Webinars

Resident Experts with Lisa Trosien & Kate Good

Apartment All Stars, a collective of the multifamily industry’s most engaging speakers, has been traveling the country, educating and energizing teams for years. All Star veterans Lisa Trosein and Kate Good...

Apartment Building
Webinars
Webinars
Webinars
Webinars
Webinars

Navigating Fraud in Multifamily

In 2023, the average manager or owner wrote off over $1M in bad debt because of fraudulent applications. Odds are your company is on the lookout for tools that protect...

Guide
Guide
Guide
Guide
Guide

The Multifamily Guide to Self-Service

Today's renters expect the same ease and convenience from their property management that they find in so many other daily transactions. Easy and accessible self-service tools empower your residents, boosting...

Guide
Guide
Guide
Guide
Guide

From Clicks to Keys: Friction-free move-ins and move-outs

If a property has a clunky website or confusing move-in / move-out process, brand reputation suffers. This can lead to lower occupancy, fewer renewals, and bad reviews. This e-book will walk...

Webinars
Webinars
Webinars
Webinars
Webinars

Viewpoints: Leading Effective Site Teams with Anne-Marie Niklaus & Sarah Greenough

As the industry adjusts to a dynamic multifamily landscape, management strategies are also evolving. Berger President Anne-Marie Niklaus, Princeton Properties EVP & CMO Sarah Greenough, and Entrata CRO Amanda Fumo...

Webinars
Webinars
Webinars
Webinars
Webinars

Generative & Predictive AI: A Powerful Duo for Multifamily

Generative AI and predictive AI are all the rage these days. But what are they, exactly? And how can you leverage them to transform how you operate and market your...

Webinars
Webinars
Webinars
Webinars
Webinars

Takeaways and Trends From Apartmentalize 2024

With another Apartmentalize behind us, there are so many takeaways, insights, and trends to consider. Join Entrata’s Product Education Principal Wyatt Moore and Manager of Professional Services Jordan Mills as...

Webinars
Webinars
Webinars
Webinars
Webinars

The Future of the Resident Experience with Daryl Smith

Property owners and operators are embracing AI, offering hospitality-level service, and adopting a holistic approach to the resident experience. But what’s on the horizon? Daryl Smith, CMO at KETTLER, Inc.,...

Guide
Guide
Guide
Guide
Guide

Automate Your Way to Peak Efficiency

With so many time-saving automations available, property owners and operators need to answer this question: Are you leveraging AI & other technologies to help your business reach its full potential? This...

Webinars
Webinars
Webinars
Webinars
Webinars

AI & the Future of Work in the Multifamily Industry

Entrata President Chase Harrington joins CTO Jason Taylor for this installment of our ongoing webinar series exploring the impact of AI on the multifamily industry. Sign up to discover how...

Guide
Guide
Guide
Guide
Guide

How to Improve Resident Communication with AI

For most property owners and operators, the headline this year is rising operating costs. As inflation, interest rates, labor costs, and property insurance all increase, multifamily executives need to find...

Guide
Guide
Guide
Guide
Guide

Multifamily Lead Management

Today’s renters have high expectations. Once they make a purchase or ask a question, they expect an almost immediate response. And the longer you take to respond, the lower your...

How to Engage With Apartmentalize 2024
Webinars
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Webinars
Webinars

How to Engage With Apartmentalize 2024

Join Entrata CRO Amanda Fumo for a discussion about what you can do to engage with Apartmentalize 2024. She’ll be joined by Sherry Freitas, Jamie Gorski, and Kate Good, three...

Webinars
Webinars
Webinars
Webinars
Webinars

Entrata Product Forum: Centralized Leasing

Discover the potential ways centralization can impact your business. This product forum will show you how Entrata developed new and flexible centralized leasing workflows to improve efficiency for your leasing...

Guide
Guide
Guide
Guide
Guide

Affordable Housing Best Practices

With a shortage of over 7 million affordable housing units in the United States, we are in the middle of a crisis. To compound the problem, managing properties with HUD,...

Webinars
Webinars
Webinars
Webinars
Webinars

The Benefits of Positive Rent Payment Reporting

For many households, rent is the largest recurring monthly expense in their budget. But without rent reporting, even a strong history of on-time payments won't be counted positively toward credit...

Guide
Guide
Guide
Guide
Guide

The Paradox of AI

While fraud detection technology is rapidly improving, there’s a stronger tool already available: Artificial Intelligence. But many property owners are hesitant to use AI during the application and approval process...

Guide
Guide
Guide
Guide
Guide

The Key to Making Better Business Decisions

Determining demand for your properties is incredibly difficult. So many questions may run through your mind: What will demand look like next year? What markets should I be entering or...

Guide
Guide
Guide
Guide
Guide

Generative AI 101

Artificial Intelligence has been used for years in the multifamily industry—think chatbots on leasing websites. And while generative AI's capabilities seem limitless and a bit overwhelming, there are actually a...

The New American Dream Webinar Image
Webinars
Webinars
Webinars
Webinars
Webinars

The New American Dream

As more Americans choose renting over home ownership, the American dream is experiencing a substantial change. In this webinar, our guests will discuss the findings from Entrata’s recent survey of 2,000 renters across the United States.

Resident Experts with Mike Whaling  webinar image
Webinars
Webinars
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Webinars

The Most Effective Marketing for Multifamily with Mike Whaling

Multifamily marketing expert Mike Whaling joins Entrata's Virginia Love to discuss how to focus your efforts on what matters most, all while making your marketing spend more efficient.

Case Studies
Case Studies
Case Studies
Case Studies
Case Studies

Entrust + Entrata

Discover how Entrust Property Solutions revolutionized property management with Entrata, delivering seamless engagement for prospects and residents. Founded by industry veterans with a vision for efficiency, Entrust chose Entrata to optimize...

4 Strategies for Making the Most of Your Property’s Utilities Image
Guide
Guide
Guide
Guide
Guide

4 Strategies for Making the Most of Your Property’s Utilities

In this guide, you’ll find a few tactics that can help you experience significant utilities savings.

man on bed looking at cell phone
Courses
Courses
Courses
Courses
Courses

Entrata Accounting 101

Entrata Accounting 101 is a targeted course addressing the practical challenges encountered in property management accounting. This course provides a thorough examination of industry pain points, showcasing Entrata’s solutions for...

Empowering Teams to Succeed webinar image
Webinars
Webinars
Webinars
Webinars
Webinars

Empowering Teams to Succeed - How to Implement a Successful Training Program

Join Entrata for an insightful discussion about how you can help build a culture of success at your company. We’ll explore innovative learning and development techniques for teams, as well as the role supportive workplace environments have in supporting employee success. Don't miss the chance to hear practical tips and best practices for fostering a thriving workforce.

AI & the Multifamily Industry Ebook Image
Guide
Guide
Guide
Guide
Guide

AI & the Multifamily Industry

This e-book provides a background of AI technology and explores its role in the multifamily industry, examining ways that AI is already impacting workflows and how it is most likely to shape our future.

Reports
Reports
Reports
Reports
Reports

2024 Report: The New American Dream

In the past, home ownership was considered a primary measure of whether or not someone has achieved the American dream, but that’s no longer the case. A January 2024 survey...

The Economics of Rent Credit Reporting Image
Guide
Guide
Guide
Guide
Guide

The Economics of Rent Credit Reporting

In an ever changing rental market, multifamily communities seek innovative ways to stand out. This e-book highlights the impact of reporting on-time rent payments, benefiting both renters and property owners.

16 Ways to Generate Ancillary Revenue Image
Guide
Guide
Guide
Guide
Guide

16 Ways to Generate Ancillary Revenue

If you aren’t getting extra revenue from rental growth and your expenses are increasing, what can you do? The simple answer is finding new ancillary revenue streams. This e-book contains 16...

The Role of AI in Multifamily Image
Webinars
Webinars
Webinars
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Webinars

Creating Efficiencies for Your Business Through AI

We are only now beginning to see how Artificial Intelligence will impact the multifamily industry. Join us for a conversation with Entrata's Chief Technology Officer, Jason Taylor, about the impact AI will have across multifamily in the coming months and years.

Automation is key for an efficient AP process Guide Image
Guide
Guide
Guide
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Guide

Automation is key for an efficient AP process

This guide highlights how the opportunities to automate AP processes and operate more efficiently are massive.

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Webinars
Webinars
Webinars
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Webinars

Building an Authentic Brand Strategy with Dana Pate

What is the role of “brand” in multifamily? How can you build one when your resources are limited? Where do you even start? And most of all, what’s the ROI?

Resident Experts Daniel Berlind Image
Webinars
Webinars
Webinars
Webinars
Webinars

Fighting Fraud in Multifamily with Daniel Berlind

The fraudsters targeting multifamily communities are growing in number and skill, so traditional mitigation methods will need to evolve to keep up. Daniel Berlind, CEO of Snappt, talks about the...

Resident Experts Lak Lakshmanan Image
Webinars
Webinars
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Webinars

Demystifying Artificial Intelligence with Dr. Lak Lakshmanan

With Dr. Lak Lakshmanan, the core concepts of AI are easy to understand. Lakshmanan breaks down how this technology is shaping the way businesses operate today, and how AI is poised to transform the future.

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Reports
Reports
Reports
Reports
Reports

The Total Economic Impact™ of Entrata

How much do property management companies save when they use Entrata's all-in-one platform? Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment...

TEI Webinar Image
Webinars
Webinars
Webinars
Webinars
Webinars

The Total Economic Impact™ of Entrata

In 2023 Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment enterprises may realize by deploying Entrata. Join Entrata’s President, Chase Harrington, and...

Digital Marketing That Converts Guide Image
Guide
Guide
Guide
Guide
Guide

Want to Increase Conversions?

Discover how to build an effective digital marketing strategy with tips and tricks like: - The most important question to ask yourself when creating your digital marketing campaign - Five must-have characteristics...

Reputation Management Guide Image
Guide
Guide
Guide
Guide
Guide

5 Steps to Improve Your Reputation

Long before they think of taking a tour or filling out an application, today's residents will search out everything they can find about your properties online, including your website, social media, and online reviews. Having a consistent presence across all of these is paramount.

Everything to Know About Renters Insurance Cover Image
Guide
Guide
Guide
Guide
Guide

Renters Insurance: An Overview

In the past, implementing a renters insurance program proved to be difficult and time consuming. Luckily, recent advances in technology have simplified the process for implementing and managing a successful renters insurance program. This guide covers the steps for getting started, best practices for maintaining a program, and how renters insurance can actually give a boost to your bottom line.

Ebook - 7 steps How to choose the perfect property management software
Guide
Guide
Guide
Guide
Guide

How to Choose the Right Software

Finding the right property management software lessens the day-to-day burden of keeping up with this endless stream of tasks. But how should you evaluate the many options on the market? While the market is full of software options, there’s a process you can follow that will lead you to the ideal platform for your business.

Featured
Guide
Guide
Guide
Guide
Guide

Preventing Fraud in Multifamily

Despite the best efforts of many, fraud remains rampant across the multifamily industry. Fraudulent applications can significantly impact a property’s bottom line, leading to delinquent rent payments, evictions, and potential loss of future revenue from negative reviews. This e-book explores how you can significantly reduce fraud risk at your properties by taking the necessary measures, following the right strategies, and using the most effective tools.

Guide
Guide
Guide
Guide
Guide

Your Guide to Security Deposit Alternatives

With rising move-in costs, renters are seeking ways to enhance their freedom to move and reduce the financial strain of securing a new unit. In response, several jurisdictions have passed renter’s choice laws in an effort to make housing more accessible by reducing upfront move-in fees. This e-book explores how property managers can adopt innovative deposit alternatives to lower move-in barriers while improving their bottom line.

Guide
Guide
Guide
Guide
Guide

Mastering the Art of Procure-to-Pay

Many multifamily businesses encounter significant challenges in procurement due to manual processes that slow down operations and create inefficiencies. By implementing automated solutions, property management teams can streamline purchasing, reduce errors, enhance vendor relationships, and improve overall operational efficiency.

Guide
Guide
Guide
Guide
Guide

Unlocking the Power of Resident Services

This comprehensive guide explores how value-added services can streamline the move-in process, encourage on-time payments, and more to elevate the resident experience and drive property success.

Guide
Guide
Guide
Guide
Guide

The Multifamily Employer’s Handbook

This e-book shows how implementing key recruiting & retention practices can help multifamily businesses overcome staffing challenges and achieve long-term success. You'll Learn: -How current...

Guide
Guide
Guide
Guide
Guide

Generative AI 101

Artificial Intelligence has been used for years in the multifamily industry—think chatbots on leasing websites. And while generative AI's capabilities seem limitless and a bit overwhelming, there are actually a...

Guide
Guide
Guide
Guide
Guide

The Key to Making Better Business Decisions

Determining demand for your properties is incredibly difficult. So many questions may run through your mind: What will demand look like next year? What markets should I be entering or...

Guide
Guide
Guide
Guide
Guide

The Paradox of AI

While fraud detection technology is rapidly improving, there’s a stronger tool already available: Artificial Intelligence. But many property owners are hesitant to use AI during the application and approval process...

Guide
Guide
Guide
Guide
Guide

Affordable Housing Best Practices

With a shortage of over 7 million affordable housing units in the United States, we are in the middle of a crisis. To compound the problem, managing properties with HUD,...

Guide
Guide
Guide
Guide
Guide

Multifamily Lead Management

Today’s renters have high expectations. Once they make a purchase or ask a question, they expect an almost immediate response. And the longer you take to respond, the lower your...

Guide
Guide
Guide
Guide
Guide

How to Improve Resident Communication with AI

For most property owners and operators, the headline this year is rising operating costs. As inflation, interest rates, labor costs, and property insurance all increase, multifamily executives need to find...

Guide
Guide
Guide
Guide
Guide

Automate Your Way to Peak Efficiency

With so many time-saving automations available, property owners and operators need to answer this question: Are you leveraging AI & other technologies to help your business reach its full potential? This...

Guide
Guide
Guide
Guide
Guide

From Clicks to Keys: Friction-free move-ins and move-outs

If a property has a clunky website or confusing move-in / move-out process, brand reputation suffers. This can lead to lower occupancy, fewer renewals, and bad reviews. This e-book will walk...

Guide
Guide
Guide
Guide
Guide

The Multifamily Guide to Self-Service

Today's renters expect the same ease and convenience from their property management that they find in so many other daily transactions. Easy and accessible self-service tools empower your residents, boosting...

Guide
Guide
Guide
Guide
Guide

Renters Insurance: An Overview

In the past, implementing a renters insurance program proved to be difficult and time consuming. Luckily, recent advances in technology have simplified the process for implementing and managing a successful renters insurance program. This guide covers the steps for getting started, best practices for maintaining a program, and how renters insurance can actually give a boost to your bottom line.

Guide
Guide
Guide
Guide
Guide

Want to Increase Conversions?

Discover how to build an effective digital marketing strategy with tips and tricks like: - The most important question to ask yourself when creating your digital marketing campaign - Five must-have characteristics...

Guide
Guide
Guide
Guide
Guide

5 Steps to Improve Your Reputation

Long before they think of taking a tour or filling out an application, today's residents will search out everything they can find about your properties online, including your website, social media, and online reviews. Having a consistent presence across all of these is paramount.

Guide
Guide
Guide
Guide
Guide

16 Ways to Generate Ancillary Revenue

If you aren’t getting extra revenue from rental growth and your expenses are increasing, what can you do? The simple answer is finding new ancillary revenue streams. This e-book contains 16...

Guide
Guide
Guide
Guide
Guide

The Economics of Rent Credit Reporting

In an ever changing rental market, multifamily communities seek innovative ways to stand out. This e-book highlights the impact of reporting on-time rent payments, benefiting both renters and property owners.

Guide
Guide
Guide
Guide
Guide

Automation is key for an efficient AP process

This guide highlights how the opportunities to automate AP processes and operate more efficiently are massive.

Guide
Guide
Guide
Guide
Guide

4 Strategies for Making the Most of Your Property’s Utilities

In this guide, you’ll find a few tactics that can help you experience significant utilities savings.

Guide
Guide
Guide
Guide
Guide

How to Choose the Right Software

Finding the right property management software lessens the day-to-day burden of keeping up with this endless stream of tasks. But how should you evaluate the many options on the market? While the market is full of software options, there’s a process you can follow that will lead you to the ideal platform for your business.

Guide
Guide
Guide
Guide
Guide

AI & the Multifamily Industry

This e-book provides a background of AI technology and explores its role in the multifamily industry, examining ways that AI is already impacting workflows and how it is most likely to shape our future.

Guide
Guide
Guide
Guide
Guide

Multifamily’s Top Challenges and Solutions for 2025

At the recent Entrata Summit held in September 2024, we gathered insights from 20 industry leaders on the top challenges facing multifamily in 2025. This e-book explores how technology, particularly AI and automation, can help solve them.

Guide
Guide
Guide
Guide
Guide

Preventing Fraud in Multifamily

Despite the best efforts of many, fraud remains rampant across the multifamily industry. Fraudulent applications can significantly impact a property’s bottom line, leading to delinquent rent payments, evictions, and potential loss of future revenue from negative reviews. This e-book explores how you can significantly reduce fraud risk at your properties by taking the necessary measures, following the right strategies, and using the most effective tools.

Featured
Webinars
Webinars
Webinars
Webinars
Webinars

Pushing the Boundaries of Possibility in Multifamily

In 2023, Entrata inaugurated the Golden Door awards to recognize excellence, dedication, and commitment within the multifamily community. Representatives from this year’s winning companies join Entrata’s Virginia Love to highlight the ways Landmark Properties, Berger, IRT, and American Landmark are pushing boundaries, increasing efficiency, and elevating the resident experience across their portfolios.

Webinars
Webinars
Webinars
Webinars
Webinars

Pushing the Boundaries of Possibility in Multifamily

In 2023, Entrata inaugurated the Golden Door awards to recognize excellence, dedication, and commitment within the multifamily community. Representatives from this year’s winning companies join Entrata’s Virginia Love to highlight the ways Landmark Properties, Berger, IRT, and American Landmark are pushing boundaries, increasing efficiency, and elevating the resident experience across their portfolios.

Webinars
Webinars
Webinars
Webinars
Webinars

AI in Multifamily: The Difference is Data

Artificial Intelligence is transforming property management by enabling faster, smarter decision-making. Join Entrata’s Chief Technology Officer, Jason Taylor, and VP of Engineering Travis Elnicky, for an insightful discussion on the power of combining rich data sources with AI-driven tools to achieve unparalleled operational efficiency, enhanced resident experiences, and increased profitability.

Webinars
Webinars
Webinars
Webinars
Webinars

Resident-Based Services That Attract & Retain

Acquiring and retaining quality residents is crucial in property management. Haverkamp’s approach? Offering tools and services that elevate the resident experience and differentiate properties from the competition. In this webinar, we take a close look at several examples that have been successfully implemented across properties.

Webinars
Webinars
Webinars
Webinars
Webinars

AI & Resident Communication

Discover how AI can help tackle your biggest property management challenges: communicating with prospects and residents. In this webinar, Entrata Product Education Manager Elton Yang is joined by RVP Justin Finch for a discussion about how AI is shaping multifamily workflows right now.

Webinars
Webinars
Webinars
Webinars
Webinars

The 2024 State of Multifamily Report Webinar

Entrata surveyed more than 300 multifamily executives across management, marketing, leasing, and accounting to find out how AI, centralization, fraud prevention, and more are impacting their businesses. Join President Chase Harrington along with Virginia Love & Stephanie Fuhrman as they dig into the results.

Webinars
Webinars
Webinars
Webinars
Webinars

Tech-Driven, People-Focused Property Management with Josh Goldstein

As the role of technology in multifamily grows, so do questions of how to balance tech-driven efficiency with personalized service to residents. Josh Goldstein, VP of Strategic Partnerships at...

Webinars
Webinars
Webinars
Webinars
Webinars

Navigating Fraud in Multifamily

In 2023, the average manager or owner wrote off over $1M in bad debt because of fraudulent applications. Odds are your company is on the lookout for tools that protect...

Webinars
Webinars
Webinars
Webinars
Webinars

Viewpoints: Leading Effective Site Teams with Anne-Marie Niklaus & Sarah Greenough

As the industry adjusts to a dynamic multifamily landscape, management strategies are also evolving. Berger President Anne-Marie Niklaus, Princeton Properties EVP & CMO Sarah Greenough, and Entrata CRO Amanda Fumo...

Webinars
Webinars
Webinars
Webinars
Webinars

Takeaways and Trends From Apartmentalize 2024

With another Apartmentalize behind us, there are so many takeaways, insights, and trends to consider. Join Entrata’s Product Education Principal Wyatt Moore and Manager of Professional Services Jordan Mills as...

Webinars
Webinars
Webinars
Webinars
Webinars

Generative & Predictive AI: A Powerful Duo for Multifamily

Generative AI and predictive AI are all the rage these days. But what are they, exactly? And how can you leverage them to transform how you operate and market your...

Webinars
Webinars
Webinars
Webinars
Webinars

The Future of the Resident Experience with Daryl Smith

Property owners and operators are embracing AI, offering hospitality-level service, and adopting a holistic approach to the resident experience. But what’s on the horizon? Daryl Smith, CMO at KETTLER, Inc.,...

Webinars
Webinars
Webinars
Webinars
Webinars

AI & the Future of Work in the Multifamily Industry

Entrata President Chase Harrington joins CTO Jason Taylor for this installment of our ongoing webinar series exploring the impact of AI on the multifamily industry. Sign up to discover how...

Webinars
Webinars
Webinars
Webinars
Webinars

Entrata Product Forum: Centralized Leasing

Discover the potential ways centralization can impact your business. This product forum will show you how Entrata developed new and flexible centralized leasing workflows to improve efficiency for your leasing...

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Resident Experts with Lisa Trosien & Kate Good

Apartment All Stars, a collective of the multifamily industry’s most engaging speakers, has been traveling the country, educating and energizing teams for years. All Star veterans Lisa Trosein and Kate Good...

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AI & Property Management: A Leadership Perspective

As industry leadership seeks to understand how AI will drive innovation, optimize operations, and redefine resident experiences, we’re seeing both excitement and apprehension.

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How to Engage With Apartmentalize 2024

Join Entrata CRO Amanda Fumo for a discussion about what you can do to engage with Apartmentalize 2024. She’ll be joined by Sherry Freitas, Jamie Gorski, and Kate Good, three...

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The Benefits of Positive Rent Payment Reporting

For many households, rent is the largest recurring monthly expense in their budget. But without rent reporting, even a strong history of on-time payments won't be counted positively toward credit...

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The New American Dream

As more Americans choose renting over home ownership, the American dream is experiencing a substantial change. In this webinar, our guests will discuss the findings from Entrata’s recent survey of 2,000 renters across the United States.

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Fighting Fraud in Multifamily with Daniel Berlind

The fraudsters targeting multifamily communities are growing in number and skill, so traditional mitigation methods will need to evolve to keep up. Daniel Berlind, CEO of Snappt, talks about the...

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Creating Efficiencies for Your Business Through AI

We are only now beginning to see how Artificial Intelligence will impact the multifamily industry. Join us for a conversation with Entrata's Chief Technology Officer, Jason Taylor, about the impact AI will have across multifamily in the coming months and years.

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Building an Authentic Brand Strategy with Dana Pate

What is the role of “brand” in multifamily? How can you build one when your resources are limited? Where do you even start? And most of all, what’s the ROI?

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The Total Economic Impact™ of Entrata

In 2023 Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment enterprises may realize by deploying Entrata. Join Entrata’s President, Chase Harrington, and...

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The Most Effective Marketing for Multifamily with Mike Whaling

Multifamily marketing expert Mike Whaling joins Entrata's Virginia Love to discuss how to focus your efforts on what matters most, all while making your marketing spend more efficient.

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Demystifying Artificial Intelligence with Dr. Lak Lakshmanan

With Dr. Lak Lakshmanan, the core concepts of AI are easy to understand. Lakshmanan breaks down how this technology is shaping the way businesses operate today, and how AI is poised to transform the future.

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Empowering Teams to Succeed - How to Implement a Successful Training Program

Join Entrata for an insightful discussion about how you can help build a culture of success at your company. We’ll explore innovative learning and development techniques for teams, as well as the role supportive workplace environments have in supporting employee success. Don't miss the chance to hear practical tips and best practices for fostering a thriving workforce.

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Reports
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The State of Multifamily in 2024

While multifamily businesses have faced several obstacles in recent years, technology has helped many executives maintain an optimistic view of the market. But how exactly is evolving technology affecting operations? We surveyed more than 300 multifamily executives across management...

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The State of Multifamily in 2024

While multifamily businesses have faced several obstacles in recent years, technology has helped many executives maintain an optimistic view of the market. But how exactly is evolving technology affecting operations? We surveyed more than 300 multifamily executives across management...

Reports
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Entrata 2024 Resident Report

Today's rental market has shifted, and keeping up with current renters’ needs and preferences is essential. Entrata's 2024 Resident Report equips you with the insights you need to attract and retain residents, optimize your operations, and ultimately, drive profitability.

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2024 Report: The New American Dream

In the past, home ownership was considered a primary measure of whether or not someone has achieved the American dream, but that’s no longer the case. A January 2024 survey...

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The Total Economic Impact™ of Entrata

How much do property management companies save when they use Entrata's all-in-one platform? Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment...

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Entrata Accounting Functionality

Explore various accounting features within Entrata, including consistent tasks and reporting functionality.

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Entrata Accounting Functionality

Explore various accounting features within Entrata, including consistent tasks and reporting functionality.

Courses
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Courses

Entrata Accounting 101

Entrata Accounting 101 is a targeted course addressing the practical challenges encountered in property management accounting. This course provides a thorough examination of industry pain points, showcasing Entrata’s solutions for...

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Accounting 202 Course

Program Description: Entrata Accounting 202 is a targeted course designed for property management professionals looking to deepen their understanding of operational efficiencies in accounting processes. Building on foundational knowledge, this course explores the strategic use of scheduled, conditional, and manual charges to streamline financial operations. Participants will gain practical skills in vendor setup and accounts payable (AP) processes, including completing payments and managing resident refunds within the AP framework. By completing the course and passing the exam, you will earn 1 CPE credit. Join us for an in-depth exploration of Entrata's accounting features, tailored for professionals seeking to refine their approach to property management accounting.

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Case Studies
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Entrust + Entrata

Discover how Entrust Property Solutions revolutionized property management with Entrata, delivering seamless engagement for prospects and residents. Founded by industry veterans with a vision for efficiency, Entrust chose Entrata to optimize...

Case Studies
Case Studies
Case Studies
Case Studies
Case Studies

Entrust + Entrata

Discover how Entrust Property Solutions revolutionized property management with Entrata, delivering seamless engagement for prospects and residents. Founded by industry veterans with a vision for efficiency, Entrust chose Entrata to optimize...