Product

LeadManager™

Get real-time visibility into every lead, eliminate manual processes, and ensure no opportunity slips through the cracks.

Woman in a blue dress sitting on a gray couch looking at her smartphone, a laptop with a spreadsheet is on a small table beside her.

Don’t miss out on promising leads

Easy follow-ups

Automations accelerate communication and follow-up. The LeadManager dashboard makes it easy to see exactly where leads are at in their journeys.

Call tracking & analysis

You’ll know exactly who’s calling and how well your staff communicates with prospects. Track where calls are coming from, who is calling, and more.

Leads that convert

Clearly understand which sources generate the most leads and which bring in the best leads. Identify high quality sources and prioritize effort.

A Comprehensive CRM

Centralize every lead, interaction, and follow-up in one system built to move prospects seamlessly from inquiry to lease.

A message composition screen with fields for subject and message body, and a “Save & Continue” button at the bottom.

Lead management that converts

Manage lead actions with custom alerts, Google calendaring, and more. Lead agents can also bulk email special promos, send out availability alerts via text, or create automated responses.

A lead information form with fields for name, phone, email, lead source, method of contact, result of contact, and notes, with a green “Invite to Application” button.

Actionable Lead Insights

Leads are automatically organized into stages to surface follow-up gaps. Integrated reporting across applications, guest cards, leases, and renewals provides a unified view of prospect performance, workflow efficiency, and marketing ROI.

Person using a laptop displaying a red and white applicant tracking dashboard with names, dates, and status indicators.

Operational Efficiency Through Centralized Lead Management

Cross-Property Lead Tracking
Communication Logs for Every Prospect
Consolidated Lead & Contact Records
Native Messaging + Response Tools
Real-Time Lead Activity Dashboard
Advanced Lead Search & Filtering

An award-winning platform for property owners and operators

Interested in seeing what Entrata can do for you?

See how Entrata can transform your operations.