Entrata Blog

One of the hardest parts of running any successful business in any industry, but especially in multifamily, is planning for the future.

Entrata recently hosted a webinar featuring Rebecca Herrin, Chief of Staff to the CEO at The Collier Companies, Melodie Raab, SVP of Support Services at Asset Living, and Keri Goins, Direct of Operations Systems at Landmark Properties, to discuss key wins from the previous leasing season and what they are doing to prepare for the coming school year.

Earlier this year Entrata partnered with PureSpectrum to survey approximately 2,000 renters of varying income levels across the United States to get a better grasp of what today’s renter values most.

Does this sound familiar to you? You get an invoice from a vendor. It gets filed away for payment. Your team has to determine what the vendor’s preferred payment is and then submit an ACH payment request or worst of all, cut a physical check. This might not seem like that big of a deal, but as your business grows and you have to do this process thousands of times per year, the hours and costs start adding up.

While multifamily has traditionally been hesitant to adopt new, unfamiliar technologies, that has not been the case with AI.

After surveying 2000 US renters earlier this year, we discovered the American Dream is changing. No longer do you need to own a home to achieve it.

In the past, utilities were viewed as a black hole. They were a monopoly—a monthly bill that you had to pay—and that was it, but now that’s all changed.

Entrata Industry Principal, Virginia Love recently sat down with Mike Whaling, founder of 30 Lines and the RentPress Apartment Marketing platform, to discuss trends in digital marketing for the multifamily industry as part of our Resident Experts Series.

One of the first things to consider when evaluating a new accounts payable solution is whether your current software has the ability to automate the key processes, reduce fraud, and is easy to learn and implement.

We discuss the active and pending state level legislation in California and Virginia, as well as the federal level legislation as it applies to housing and the

The idea of incorporating AI into your operations might seem like a daunting task at first. AI is something many of us may not be familiar with in practice, but that doesn’t mean we shouldn’t evaluate how it might fit into our operations. In the not so distant future, we’ll likely look back at this time and wonder how we ever functioned without AI.

Recently, Entrata hosted Swift Bunny President Jen Picotti and VP of Education Kara Rice as part of our Resident Experts series.