How Entrata’s Unified Platform Transforms Property Management
Before Entrata, many property management teams lived with the frustration of fragmented systems. Leasing data sat in one platform, maintenance requests in another, accounting records somewhere else entirely. Staff had to log in and out of multiple tools, re-enter the same information in different places, and waste hours chasing down accurate reports. For residents, that disconnection meant juggling multiple logins, waiting for answers, and navigating inconsistent communication.
The Forrester Total Economic Impact™ study details how Entrata changes that story. By consolidating core property management functions into one platform, Entrata eliminates the friction of disjointed systems. On-site teams can process leases and renewals in minutes instead of hours. Maintenance tickets get updated in real time from the field, cutting close times by up to 25%. Corporate teams can see property performance instantly without waiting for reports or pulling data from different sources.
This integration also changes how quickly organizations can grow. In the study, the composite company onboarded new hires 50% faster, cutting out redundant training and reducing IT workload by 80% during setup. New properties were added with less complexity, and the platform scaled without the need to add significant corporate overhead.
Entrata’s impact isn’t limited to operational efficiency. Its built-in fraud prevention tools reduced revenue loss from fraudulent move-ins by as much as 40%. Residents benefited from a single, intuitive portal for payments, maintenance requests, and communication, which in turn improved satisfaction and retention.
What emerges from Forrester’s analysis is a picture of property management that’s simpler, more connected, and better equipped for growth. By bringing everything into one system, Entrata allows property operators to move faster, make better decisions, and focus more on what matters all while building thriving communities and profitable portfolios.
Click here to download the entire TEI study.
