Product

ProspectPortal

Designed with Autonomous Property Management in mind, ProspectPortal usesAI to optimize marketing strategies and streamline leasing workflows—helping you fill apartments efficiently and at a low cost-per-lease.

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Young woman with curly hair wearing glasses sitting on an orange rug between two beige couches, typing on a laptop.

Turn prospects into approved leases

With our modern website designs, AI-driven SEO meta tagging, and market-leading cost estimation calculator you’ll stand out online, rank higher in search results, and make pricing crystal clear for prospects.

Stacked web page designs showcasing modern apartment themes with interior and exterior views, navigation menus, and promotional text about floor plans.

Power up your property’s online presence

Our completely responsive marketing website solution showcases your listings in real-time, giving prospects the info they want—fast, easy, and focused on what sets your property apart.

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Mobile screen showing a leasing cost estimation calculator with total monthly leasing price of $1,813 and itemized charges; next to the screen, a person with dark skin and a necklace types on a keyboard.

Full transparency, no surprises

With our industry-leading Cost Estimation Calculator, prospects can see their all-in lease cost upfront, including estimates for  optional add-ons like parking, pet rent, and storage.

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Modern kitchen with stainless steel appliances, white cabinetry, black industrial dome lights, and dark walnut wood-plank flooring.

Save hours of tedious copywriting work

Entrata Layered Intelligence (ELI) scans your floor plan images and uses AI to automatically create meta tags and descriptions for every floor plan across all of your properties—so you don’t have to.

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Data that’s ready when you are

Fully integrated with our OS, ProspectPortal is the only website solution offering real-time pricing and availability for every Entrata property.

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Capture leads 24/7

Online applications
Integrated guest cards
Fees collect automatically
Request feedback
"Entrata will allow Passco to grow its business through the efficiencies of the software. It will make the process easier for the onsite staff, as well as produce more profit. We felt that Entrata was the best software for us.”

“Entrata is our source of truth for property information and marketing. As a marketing manager, Entrata’s software has been simple to use in creating websites, integrating with ILS sites, and tracking leads.“

Current Entrata User

An award-winning platform for property owners and operators

Ready to build smarter?

Your website builder should work as hard as your onsite team. With ProspectPortal, it finally does.

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