Entrata Blog

Artificial intelligence (AI) is rapidly transforming various industries, and the multifamily sector is no exception. The integration of AI into property management systems is revolutionizing the way teams operate, enabling them to automate mundane tasks, gain valuable insights from data, and enhance the overall resident experience.

Earlier this summer NAA hosted Apartmentalize 2024. The conference was a hub of innovations and insights for the property management industry. While there were many hot topics being discussed, there were two that really stood out to us at Entrata: the rise of AI and an increasing emphasis being placed on operational efficiency and the resident experience.

After the application has been approved, the real work begins in the lead up to the actual move-in day. To help new residents stay organized and to ensure a smooth moving experience, provide them with a checklist of everything they need to do before moving in and have it readily available in your property’s app or portal.

This is the second in a three-part series about streamlining and improving the moving process for prospects, residents, and site teams. After prospects have taken the time to review your reputation and decided to investigate a little further

Fair Chance Housing, often known as Ban-the-Box laws in the employment context, has been making waves in the housing sector.

This is the first in a three-part series about streamlining and improving the moving process for prospects, residents, and site teams. The first step in the moving process happens way before packing boxes and scheduling a moving truck.

The up-front costs of moving into a new apartment can be a major burden for renters. Security deposits, in particular, can be a significant obstacle. Fortunately, there are now a number of alternatives to traditional security deposits that can help.

In the most recent episode of Entrata’s Resident Experts webinar series, Industry Principal Virginia Love engaged in a thought-provoking discussion with Daryl Smith, Chief Marketing Officer at Kettler. The webinar focused on the evolving landscape of resident experiences, delving into the latest trends and strategies that are reshaping the industry.

The most exciting week in multifamily is almost here! Entrata Summit 2024 is set for September 23-26.

The best way to store your leads is in a CRM or in property management software that has CRM capabilities. Having a consolidated lead database is essential for tracking the progress of leads down your leasing funnel.

Centralization isn’t one-size-fits-all. Property management companies are looking to centralize their business through new workflows, consolidating processes, shifting organization structures, etc. for a variety of reasons.

While the capabilities of AI seem limitless, there are four key areas where McKinsey and Company, a leading consulting firm, suggests multifamily businesses focus on first.