Forester Research Study

The Total Economic Impact™ of Entrata

After interviews with seven representatives from four organizations, Forrester aggregated the data and concluded that Entrata has the following three-year financial impact on a composite organization.

Read the full study
A printed copy of a Forester Total Economic Impact Report.

NPV

$5.7M

ROI

140%

Benefits PV

$9.8M

Summary of benefits

Based on a three-year, risk-adjusted financial analysis of Entrata’s platform impact.

$5.2M
Onsite team efficiencies
$1.0M
Corporate team efficiencies
$78.9K
Property staff onboarding savings
$3.3M
Cost savings from retiring legacy software
$162.3K
Increased profit from a reduction in fraud

Entrata by the numbers

From onboarding to operations, Entrata is transforming property management performance with results that speak for themselves.

40%
Reduction in fraud-related move-ins and payment reversals
50%
Faster onboarding for new employees with 80% fewer provisioning steps
10%
Improvement in site team operational efficiency

Voice of the customers

Customers are seeing real results with Entrata, with more control, faster growth, and a smarter way to work.

“Now we have control over our data with AI and BI, and we can start doing things that we’ve wanted to do for a while but couldn’t because we were held back by our software. So that for me is a huge win.”

– VP of Operations and Systems, Real Estate

“We are able to scale without needing to double our corporate overhead. That’s the power of having one platform in the form of Entrata.”

– EVP of Management Systems, Real Estate

“Our lead flow has increased tremendously compared to what it was. There’s no missed opportunities — everything’s flying.”

– President, Real Estate
See the Proven ROI of Entrata

Get the Full Forrester Total Economic Impact™ Study

Get the complete findings from The Total Economic Impact of Entrata, August 2025 and learn how leading real estate companies are driving measurable returns.
$5.7M
NPV
140%
ROI
$9.8M
Benefits PV

Not a reader? Watch the story instead.

Hear directly from Entrata experts and Forrester analysts as they break down the key findings from The Total Economic Impact™ of Entrata, including how leading property management companies achieved measurable ROI.

Watch the webinar