Entrata Showcases Responsiveness, Innovation and Growth with 2016 Updates

September 16 2016

Company announces more than 20 product enhancements and ninth year of exponential revenue growth

LEHI, UTAH - This week, Entrata, real estates fastest growing technology company, brought together more than 350 multifamily professionals at its sold-out user summit held at the Stein Eriksen Lodge in Park City, Utah.

Opening the conference, CEO Dave Bateman highlighted Entratas growth over the last twelve months. Key milestones included:

  • 2016 is Entratas ninth year of consecutive exponential revenue growth, with revenue projected of more than $118 million.

  • This year marked the one-year anniversary of the general release of Entratas property management software, now contributing to 38 percent of the companys revenue.

  • Entrata processed $18 billion in payments with Entratas ResidentPay, up from $15 billion last year.

  • The company has hired more than 100 new employees and is planning an expansion of its headquarters.

Entratas value stems from our ability to offer a full platform of technology services and an open API to the multifamily industry, said Dave Bateman, president, Entrata. We continue to innovate and add new features to our software while maintaining a trajectory of steady improvement of the platforms stability.

Bateman outlined more than 20 technology updates and enhancements made over the last year in response to client feedback and provided attendees with an update on the developments slated to be released in coming weeks, including:

Entrata Affordable, Commercial and Military - Entrata is actively working with clients to design a comprehensive package of solutions for managing commercial and retail leasing functions, the compliance of HUD and tax credit properties and privatized military housing. The company is identifying clients now to participate in beta testing for the new platforms.

SiteTablet 5.0 - The updated leasing application, already in beta with Alliance Residential and Greystar, includes streamlined access to community information and floor plans, real-time pricing and availability and leasing functionality that allows leasing agents to be completely mobile.

VendorAccess - The vendor-facing portal will interface directly with Entrata Accounting to bring clarity and efficiency to managing vendor compliance and the electronic exchange of purchase orders and invoices.

Job Costing - Entrata users will soon be able to use job costing to forecast materials, labor and any other overhead expenses to simplify the accounting processes for new construction and rehab projects.

As evidenced by the updates announced at the Summit, Entrata is making improvements and changes at an incredibly rapid pace, said Cameron Dixon Barry, vice president of technology, Cottonwood Residential. Entrata is proving to be real contenders to the other companies in the space who some may perceive as having a more expansive portfolio of offerings.

Our focus is to provide our leasing agents with technology that will allow them to be more mobile and ultimately function more efficiently, said Scott Pechersky, vice president of technology at Alliance Residential. Entrata proves to be aligned with our vision and has made great strides since the last Summit with its updates to SiteTablet and announcement of its new lead scoring functionality.

Summit attendees also engaged in hands-on training workshops, targeted breakout sessions by industry experts and keynote presentations by two-time Super Bowl champion, Peyton Manning and Carey Lohrenz, the first female F-14 Tomcat Fighter Pilot for the U.S. Navy.

Every year, the Lincoln team attends the Summit to network, gain insight into the Entrata road map, learn from our industry peers and experience the luxuriousness of the Stein, said Lauren Gummelt, national marketing manager, Lincoln Property Company. At the end of the week, we always leave refreshed and impressed by the new strides Entrata is making to help us better connect with our residents and improve processes for our employees.

For more information about the technology developments announced at this years Summit, reach out to your customer success manager or email [email protected]

About Entrata

Founded in 2003, Entrata is the only comprehensive property management software provider with a single-login, open-access Platform as a Service (PaaS) system. Offering a wide variety of online tools including websites, mobile apps, payments, lease signing, accounting, and resident management, Entrata PaaS currently serves more than 20,000 apartment communities nationwide, including 32 of the NMHC Top 50 Largest Managers. Entratas open API and superior selection of third-party integrations offer management companies the freedom to choose the technology and software that best fit their needs. For more information, go to www.entrata.com.

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