Asset Campus Housing Moves Ahead with Property Solutions' Entrata
February 18 2014
America's largest third-party student housing operator--managing more than 60,000 beds--gains a leading advantage with the industry's first unified, single-login platform
Lehi, UT --February 18, 2014-- Asset Plus Companies, a Houston-based third-party property management company, announced its continuing collaboration with Property Solutions in the expansion and development of Entrata property management software. For upwards of a year, the NMHC Top 50 company has worked alongside Property Solutions to tailor the product's student housing functionality, for the release of Entrata Student at more than 115 off-campus student properties managed by affiliate company Asset Campus Housing (ACH). Slated for debut at the National Apartment Association Student Housing Conference in Las Vegas next month, Entrata Student is the industry's first unified, single-login property management software built uniquely for the student housing market. Entrata Student is backed by Property Solutions' full suite of online tools for leasing, payments, portals, marketing, and resident management, all in one system.
"Student housing has unique operational differences. It's a fast-paced, rapidly trending environment," said Asset Campus Housing's Chief Operating Officer Julie Bonnin. "What Property Solutions is designing with Entrata Student is customized for the student housing space. The flexibility of the program itself and the interaction of the moving parts give us what we need to expedite and automate everyday tasks like digital lease signing, inspections, make ready, and roommate matching."
Entrata student demonstrates the importance of convenience and ease of use for residents, Bonnin explained. "With our student demographic, technology is especially critical because they don't tolerate choppy, antiquated systems. This demographic gets frustrated and if you're not making the necessary innovations to cater to their expectations, you're going to lose them." In contrast, Asset Campus Housing is already seeing year over year increases in leasing velocity since piloting Property Solutions' online lease signing with Lease Execution. "What Property Solutions offers is different," said Bonnin. "The system has the ability for the resident to immediately do a lease online at 2 o'clock in the morning, to hand it off to parents or guarantors to digitally sign at their leisure, has huge implications for conversion and compliance."
"The platform as a whole is so intuitive and user friendly," said Asset Campus Housing Senior Vice President Wanda Norrick, who oversees all training and implementation initiatives for the firm. "When we rolled out our first property on Entrata, we trained our management staff in the morning and by that afternoon, they were training their employees. They love the look and feel of the system, and take right to it. We don't see that with any other property management system."
"Asset Campus Housing is truly at the forefront," said Chase Harrington, Property Solutions Executive Vice President. "Wanda Norrick and her team have been pivotal in providing the insight and expertise needed in order for us to develop technology the student housing industry has been searching for. Now that technology is going live at more than 115 student communities nationwide." Norrick views the tech company's innovation and adaptability as a key component of the collaboration. "The support we get from Property Solutions is very important. They're open-minded, great to work with, and very responsive," she explained.
Those interested in learning more about Entrata Student are asked to contact their sales representative or visit Property Solutions Booth 401 at the NAA Student Housing Conference and Exposition March 3 to 5, 2014 in Las Vegas. Complete information on Property Solutions' company background and product offering are found at http://www.propertysolutions.com.
About Asset Plus
Founded in 1986, Asset Plus Companies is a Houston based, third-party property management, investment, and development firm specializing in real estate services for investors, developers, and owners. The company manages a portfolio of more than 105 multifamily properties and is consistently included among the NMHC Top 50 largest apartment management companies. Asset Campus Housing is an affiliate company to Asset Plus, formed in 1998 and focuses solely on student housing management. Today, ACH it is the largest, privately-owned student housing company in the country, managing more than 115 on and off-campus communities, which totals more than 60,000 beds nationwide. For more information, go to http://www.assetpluscorp.com.
About Property Solutions
Founded in 2003, Property Solutions is the only comprehensive property management software provider with a single-login, open-access Platform as a Service (PaaS) system. Offering a wide variety of online tools including websites, mobile apps, payments, lease signing, accounting, and resident management, Property Solutions' Entrata PaaS currently serves more than 20,000 apartment communities nationwide, including 28 of the NMHC Top 50 Largest Managers. Property Solutions' open API and superior selection of third-party integrations offer management companies the freedom to choose the technology and software that best fit their needs. For more information, go to http://www.propertysolutions.com.