Product Marketing Manager

Marketing

Lehi, UT

Job Description: 

Marketing at Entrata owns the development of all sales tools, content, marketing collateral and go-to-market strategy for the product platform and the corporate brand. The Product Marketing Manager collaborates with an excellent team of marketing and product managers in crafting & developing compelling messages, tools and content (presentations, case studies, product videos, customer success stories, thought leadership, etc.) in support of the sales and management teams.



 



Responsibilities:




  • Drive market leadership in the multifamily space through the messaging and positioning of our platform and associated products

  • Work with product management to distill key functionality and benefits into core product marketing messages

  • Partner with the product team and other departments to develop captivating lead-gen initiatives and campaigns

  • Identify and execute on breakthrough product marketing activities that set our products apart

  • Research and develop content for the website, brochures and all other marketing campaign assets

  • Assist in managing the webinar, sales enablement and adoption programs



 



Required Skills and Experience:




  • Bachelor’s degree or equivalent professional experience

  • 2-4 years marketing experience

  • Proven project management skills, attention to detail and organizational abilities

  • Experience in crafting creative messaging, tailored to the needs of the market 

  • Strong analytic and creative problem-solving skills

  • Thought leadership among peers on direction, issues and initiatives related to brand, marketing, user acquisition and engagement

  • Excellent service and communication to other teams in the company


 

Base Wage/Salary:




  • Annual Salary DOE

  • Potential for performance-based bonuses

  • PTO & Paid Holidays



 

Work Schedule and Location:




  • Monday - Friday, during normal business hours

  • Lehi, UT office



 



Benefits Package:




  • 401k with matching

  • Health Insurance

  • Dental Insurance

  • Vision Insurance

  • Life Insurance

  • Flexible Spending Account

  • Short-term and long-term disability

  • Onsite gym


 

Entrata participates in E-Verify.



 



Physical Demands:


 

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.


 


  • Occasionally required to stand; walk; sit; use hands and fingers to handle or feel objects, tools, or controls; reach with hands and arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk or hear, and taste or smell.

  • The employee must occasionally lift or move up to 20 pounds.

  • Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception and the ability to adjust focus.

  • Regular on-site attendance at work is required during normal business hours.


About Us:

Currently serving more than 20,000 apartment communities across the U.S., Entrata offers a variety of web-based software tools for leasing, rent collection, marketing, and management, all on one platform. The Utah-based company has seen exponential growth since its founding in 2003 and currently serves 32 of America’s 50 largest property management companies. Entrata employs more than 600 professionals across the nation, including offices in Lehi, Provo, and Dallas. For more information, go to entrata.com.

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