Digital Marketing Specialist


Lehi, UT

Job Description: 

As a member of the Professional Services Team, a Digital Marketing Specialist (DMS) plays an important role in the marketing success of a customer’s portfolio. As a DMS, you will work with a team of Digital Marketing Consultants (DMCs) to help evaluate the customer’s digital marketing needs and help to formulate a strategy. Under the direcrtion of the DMC, you will execute tactics to meet the customer’s goals, measure, analyze, and report to the customer the successes of the strategy as directed by the DMC, write and publish content on websites, and complete audits, tasks, and projects in order to achieve team, department and/or customer goals. Digital Marketing Specialists are expected to advance their learning in digital marketing in the multi-family housing industry.



  • Provide a wide variety of digital marketing services to ensure world-class customer experiences. Services include search engine optimization (SEO), digital paid advertising or search engine marketing (SEM), and reputation management.

  • Communicate with customers to understand the customer’s digital marketing needs and the impact of the digital marketing strategy on the customer’s business goals.

  • Assist the DMC as he/she manages the strategy and execution of digital marketing efforts by collaborating closely with the DMC, customer, digital marketing team, and other departments.

  • Complete audits, tasks and projects dictated by project timelines and the needs of the customer and/or team.

  • Write and publish content on websites and write and test ad copy on Google Ads and other advertising platforms.

  • Achieve digital marketing certifications and research digital marketing and multi-family housing industry changes and trends.


Character Attributes:

  • Problem Solver: Help identifies problems and propose solutions.

  • Communicator: Communicate simple and moderate subject matter in an effective manner through strong verbal and written methods. Help build relationships with customers and team members.

  • Self-motivated: Accept responsibility and work independently with moderate to little direction or guidance.

  • Professional, but Fun: Deliver world-class customer experiences and enjoy extracurricular activities.
  • Empathetic: Help identify and understand the challenges faced by customers and coworkers. Promote an environment of positive communication and open dialogue.
  • Team Player: Establish positive relationships demonstrating reliability and respect to customers and team members.
  • Agile: Work in a fast-paced environment with cross-functional teams. Complete projects through organization and attention to detail while maintaining timelines.


Desired Qualifications

  • Bachelor Degree in Marketing, Advertising, Business, or a related field

  • 6+ months experience completing digital marketing or social media tasks and/or projects

  • 6+ months experience in customer and/or account management

  • Proficiency in Google Suite and Microsoft Office applications

  • Basic understanding of HTML, CSS, and JavaScript


  • Medical, Dental, and Vision Benefits

  • 401K with Matching

  • Life Insurance

  • Flexible Spending Account

  • Short-term and Long-term Disability

About Us: 

When Entrata claims “Be the Joneses'' as one of our core Values, we mean what we say. We have been setting the standard for property management technology for nearly 20 years and continue to lead innovation in an industry that provides housing to tens of thousands of apartment communities around the world. People who come to work at Entrata are the Real Deal: straight-talking, forward-thinking, hard workers who come together both to collaborate and to have a good time.

But members of the ’Jones Family’ aren’t just smart and ambitious, they’re the living embodiment of another core Value: “Be Excellent to Each Other.” Entrata is dedicated to creating a workplace where a diverse and inclusive team thrives in an environment free from discrimination. We provide equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, protected veteran status, or any other applicable characteristics protected by law.

It’s a great place to work; a place where we live by the words “Business in the Front, Party in the Back.” Will you join us?

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