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29
Oct 20

Predictive Machine Learning Algorithms Create Endless Possibilities

Posted by: Entrata | Category: Management,Residents,Technology

Imagine a world where a property management system not only accurately tracked rental payment data, but also analyzed it to predict which payments have the highest likelihood of returning.

Actually, you don’t have to imagine. Thanks to advancements in predictive machine learning algorithms, this cutting-edge technology analyzes scores of data pertaining to payment history, timing and behavior. It can be used to more intuitively assess the ultimate result of the payment.

How do apartment operators get in on the action? By partnering with providers that invest in these sophisticated technologies.  continue

7
Aug 20

ResidentPay in Canada

Posted by: Entrata | Category: Newsletters,Residents,Technology

We share a continent and a common language. And now the U.S. and Canada have one more thing in common. Entrata has announced the availability of ResidentPay online payments for our clients with Canadian properties.  continue

27
May 20

Paying Rent with American Express

Posted by: Entrata | Category: Residents

Entrata has made it easy for ResidentPay users to offer American Express (AMEX) as a payment option for residents.

The AMEX payment option has been enabled by default upon the May 27 rollout for all Entrata partners that have card payments enabled at their properties. Our agreements for payments are not card or brand-specific, so this new payment option will not require additional forms or signatures. continue

1
Apr 20

The Next Step in the Evolution of Leasing

Posted by: Entrata | Category: Leasing,Management,Residents,Services,Technology

Advanced Account Verification is poised to become a multifamily game-changer.

Remember the days of rent check drop boxes? If a cold shiver just went down your spine, you’re not alone.

Automated banking services and online resident portals came to the rescue and helped prevent situations such as lost checks, delayed approvals and strained relationships with prospects and residents. They were, and still remain, the solutions that the apartment industry needed. 

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19
Mar 20

The AI Effect

Posted by: Entrata | Category: Residents,Technology

Delivering a Next-Level User Experience that Boosts NOI

What’s intuitive to one might not be intuitive to another. Because every technology user is different, it’s nearly impossible to create a purely intuitive experience for everyone alike. 

Until now, that is. Artificial intelligence is poised to make it happen. 

The possibilities are nearly infinite when integrating a resident’s smart-home devices with a community’s resident portal. New AI technologies can analyze and adjust to the behavior of the individual and customize their individual experience. This results in happy residents, increased renewal rates and a stronger NOI for the community. 

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30
Jan 20

Empowering Maintenance Teams: Tech Tools Can Help Them Prosper

Posted by: Entrata | Category: Residents,Technology

Many claim that maintenance teams are the backbone of an apartment community. Effective maintenance teams play a pivotal role throughout the resident lifecycle, and often serve as a renewal driver. As such, it’s only fitting to provide these teams with the tech tools they need to flourish.  continue

11
Nov 19

Packages incoming!

Posted by: Entrata | Category: Newsletters,Residents

Your residents are shopping online more than ever. As the holiday shopping season ramps up, get help connecting them to all of their stuff with ParcelAlert.

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4
Jan 19

Difficult Conversations Less Challenging With Preemptive Measures

Posted by: Entrata | Category: Residents

It’s inevitable. Whether the community you manage is affordable or Class A-plus to the max, residents are never going to be eternally happy. No matter how dreamy your amenities or robust your service levels, the occasional difficult conversation is unavoidable.

Sometimes the resident is upset about a renewal increase or the racket caused by an onsite renovation. Sometimes their discontent stems from their co-residents. Other times, they’re mad just for the sake of being mad. While peacemaker isn’t among the primary duties listed in a leasing associate’s job description, the ability to diffuse tension is an underrated quality in the apartment world. continue

10
Dec 18

Are Catastrophic Failures Worse Than Ordinary Ones?

Posted by: Entrata | Category: Newsletters,Residents

Avoiding disastrous mistakes is a primary objective for any onsite team. But there is a more-subtle concept that can help keep residents in the building: consistency.

Companies across all industries generally think that a catastrophic failure is the No. 1 way to lose customers. In actuality, a series of small customer-service failures has more power when it comes to alienating them.

That’s according to Luke Williams, who shared a bevy of customer-service myths at the 2018 Entrata Summit. Here, we’ll examine the catastrophic failure myth and how it pertains to the apartment industry. continue

10
Dec 18

Introducing Message Center Template Library

Posted by: Entrata | Category: Leasing,Newsletters,Residents

Entrata’s Message Center lets properties communicate easily and efficiently with residents and prospects through branded and scheduled messaging. And now, with Message Center’s new template libraries with user permissions, we’re offering even better control to help promote brand consistency and empower site-level teams to communicate more effectively.

Communication is vital, and Message Center is a powerful tool. What can you do with Message Center templates? continue