Jun 17

Entrata COO Talks Ancillary Income and Facilities Management at 2017 NAA Education Conference

Posted by: Entrata | Category: Newsletters,Technology











Our COO, Chase Harrington, will be a participant in two sessions at the National Apartment Association Education Conference in Atlanta on Thursday, June 22.

The first session is titled Ditching the Clipboards: Facilities Management in the Digital Age. So long paper and pencil! With new tools and software available from an increasing number of service partners, facilities management is jumping headfirst into the digital age. Modernize your community and it’s processes by implementing technology to achieve top-tier customer service, better maintain your property and improve staff efficiency. Speakers for this session are Chase Harrington, Entrata, Terry Danner, SightPlan, and Matthew Kelly, Campus Apartments. The moderator will be Raymond van Beveren, Pinnacle. This session will start at 8: 45 a.m.

The second session is titled Ancillary Income: The Good, The Bad, and The Ugly. Fees: As customers, we can’t stand them and as operators, we relabel them “ancillary income.” Regardless of perspective, there are good and bad fees that can make a significant difference in sustaining rent revenue and growing NOI. Owners and operators could potentially be losing $1.2 million annually by waiving late fees. In light of research finding that fees were only charged 19.4 percent of the time a rent check bounced, this underscores the need even further to stay on the positive side of the fine line between positive fees that boost NOI and negative fees that can erode a resident base. Speakers for this session are Robert Speck, Bonaventure Realty Group, Gunti Weissenberger, The Westover Companies, and Kellie Hughes, Mill Creek. The moderator will be Chase Harrington, Entrata. This session will start at 10 a.m.

Visit NAA’s website for additional information: https://www.naahq.org/education-conference/education.


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