Last updated by at .

8
Nov 17

Keeping up with the Consumers

Posted by: Entrata | Category: Newsletters,Summit,Technology

Deconstructing consumer behavior really comes down to one thing – perception of value.

Unfortunately, that one thing is more complicated than it sounds. There are an endless number of perceptions from a seemingly endless variety of prospective renters and residents. That’s why apartment owner/operators who navigate the consumer behavior maze most effectively and efficiently win residents at higher rents and for longer lease terms than their competitors. continue

8
Nov 17

Delinquencies: Managed

Posted by: Entrata | Category: Management,Newsletters

Entrata is updating our delinquency management tools to make chasing down those elusive unpaid balances that much easier. continue

8
Nov 17

Voice-Activated Smart Home Living

Posted by: Entrata | Category: Marketing,Newsletters,Residents,Technology

In a session at the recent NMHC OpTech Conference, panelists ruled on the debate over whether or not to add smart home technology to apartments: It’s not a matter of if, but when. What a smart apartment actually looks or sounds, however, is still very much in question. continue