Reports

2024 Report: The New American Dream

In the past, home ownership was considered a primary measure of whether or not someone has achieved the American dream, but that’s no longer the case. A January 2024 survey of over 2,000 US renters shows a growing number of people are making the decision to remain renters-by-choice, prioritizing flexibility and finding alternate ways to invest in themselves and their communities.

A free copy of this report outlines how priorities are shifting and what this new American dream means for both renters and property owners.

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